Brand strategy
Positioning, audience insights, messaging and a clearer reason to choose you.
01 / BRAND & CREATIVE
Brand strategy and creative design for Sri Lankan businesses, from positioning and visual identity to consistent website and campaign experiences.
Explore packagesTHE OPPORTUNITY
A good brand is more than a logo. It is a point of view, a visual language and an experience that stays consistent wherever people meet you.
WHAT WE CAN BUILD
Every engagement is scoped to your business. These are some of the capabilities we can bring together.
Positioning, audience insights, messaging and a clearer reason to choose you.
Logo systems, typography, colour palettes and practical usage guidelines.
Digital advertising concepts, content templates and launch-ready visual assets.
Interfaces, design systems and interactive prototypes that feel like your brand.
Physical brand touchpoints designed for consistency and impact.
Campaign artwork, motion direction and creative handover assets.

WHAT GOOD LOOKS LIKE
We start with the outcome and work backwards to a practical scope, measured decisions and a clear handover.
OUR PROCESS
Understand the people, problem, goals and constraints.
Prioritise the strategy, experience and delivery plan.
Design, build, test and refine with clear checkpoints.
Launch thoughtfully, learn from use and improve.
PACKAGES / SRI LANKAN RUPEES
Choose a focused brand launch, a complete identity kit or a broader visual system. Print production and specialist campaign work are scoped separately.
All figures are in LKR. Package scope, billing frequency, any minimum term, support duration and applicable taxes are confirmed in your written quote.
Logo and identity packages from our published rate card.
GET STARTED
Professional logo design and essential assets to launch your brand.
LKR 11,000
Published package price · request a quote
Enquire about this planCore inclusions
BUILD MOMENTUM
Complete brand system including typography, guidelines, and templates.
LKR 23,000
Published package price · request a quote
Enquire about this planCore inclusions
GO FURTHER
Full strategic corporate rebranding and premium guidelines asset library.
LKR 46,000
Published package price · request a quote
Enquire about this planCore inclusions
Printing, signage production, paid fonts, stock licences, photography and packaging production are separate unless your proposal includes them.
Confirm the number of logo concepts, revision rounds, editable file formats and the duration of any ongoing design support. Copywriting, naming and trademark work require a separate scope.
DELIVERY / OWNERSHIP / SUPPORT
The selected package and written statement of work define your commitments. These service conditions apply alongside the general project terms when incorporated into your agreement.
The SOW lists logo concepts, revision rounds, approved identity elements, colour references, typography, guidelines, stationery and any social or campaign templates. Print sizes, languages and variants are counted individually unless agreed otherwise.
Only approved final designs are production deliverables. Launch, Growth and Iconic package concept/revision allowances remain as listed; unlimited revisions within the first month do not include unlimited new design directions.
Supply the promised final PNG/JPG/PDF exports. Supply AI/PSD or other native editable files where the chosen package or SOW includes them; a flattened PDF is not a substitute for promised editable files.
Identify font and stock licences, colour profiles and printer specifications. Client-specific final artwork rights follow the ownership clause. Font software, stock media, rejected concepts and unrelated production tools do not become exclusive client property.
Quarterly minor edits, monthly visual support and seasonal adaptations apply only for the agreed funded term. Record the number of items, turnaround and what counts as a minor change.
Correct our export/specification errors against the approved artwork. New copy, concepts, formats, product variants and print reruns are separately scoped. Obtain an approved proof before production.
The client checks spelling, contact details, translations, measurements and final proofs. Naming, trademark searches/registration and legal clearance require a separate engagement.
Printing, fabrication, photography, raw footage, paid font licences and production colour matching are excluded unless listed. Screen and print colour variation is expected; responsibility for an actual specification error remains with the party causing it.
Shared source-code and licence rules · Cancellation and refunds · Defect correction and support
Combine services or scope a custom project. We will confirm deliverables, exclusions, milestones and fees before work begins.
Package prices referenced from Icon Global Digital’s published packages, reviewed 6 November 2026. Expanded or different scope may change the quote.
COMMON QUESTIONS
Yes. We first assess what customers already recognise, then recommend a focused evolution or complete repositioning based on the business need.
The specific handover formats and source files are agreed in the proposal so your team knows what is included.
Yes. Aligning the brand and website early often creates a more cohesive customer experience.
START SOMETHING GOOD
Bring us a challenge, a sketch or a fully formed brief. We’ll help define the next useful step.
Tell us about your project