Workflow mapping
Understand the current process, bottlenecks, ownership and dependencies.
Home / Growth Automation
03 / GROWTH AUTOMATION
Growth Automation
Business automation for Sri Lankan teams: connect enquiries, CRM tools and follow-ups to reduce repetitive work and improve handovers.
Explore packagesTHE OPPORTUNITY
Make your business work smarter.
Useful automation is not about adding complexity. It is about designing dependable processes that help your team move faster, with visibility and control.
WHAT WE CAN BUILD
The right tools
for the job.
Every engagement is scoped to your business. These are some of the capabilities we can bring together.
Lead automation
Route enquiries, assign leads, schedule follow-ups and maintain CRM hygiene.
CRM & system integration
Connect the platforms where customer and operational information lives.
Customer communication
Design timely notifications and service workflows with human oversight.
Reporting automation
Bring key operational data into practical dashboards and recurring reports.
AI-assisted operations
Explore governed uses of AI for classification, drafting and internal knowledge tasks.
WHAT GOOD LOOKS LIKE
Built for
real life.
We start with the outcome and work backwards to a practical scope, measured decisions and a clear handover.
- Fewer avoidable manual handoffs
- More reliable lead and customer follow-up
- Connected systems with clearer data ownership
- Documented workflows that teams can maintain
OUR PROCESS
From question
to momentum.
01 / 04
Discover
Understand the people, problem, goals and constraints.
02 / 04
Define
Prioritise the strategy, experience and delivery plan.
03 / 04
Create
Design, build, test and refine with clear checkpoints.
04 / 04
Evolve
Launch thoughtfully, learn from use and improve.
PACKAGES / SRI LANKAN RUPEES
Less manual work. More clarity.
Start with a defined workflow or connect multiple systems. Scope depends on the tools, data quality, approval rules and integration access.
All figures are in LKR. Package scope, billing frequency, any minimum term, support duration and applicable taxes are confirmed in your written quote.
Workflow automation packages
Published entry and growth prices, with custom scoping for advanced orchestration.
START WITH TWO WORKFLOWS
Automation Lite
Ideal for businesses just getting started with automation.
LKR 116,000
Published package price · request a quote
Enquire about this planCore inclusions
- 2 Workflows (Lead/Welcome/Nurture)
- Platform Setup (HubSpot, Zapier)
- Basic Tagging & List Segmentation
- Analytics Setup
- Email + Form Automations
CONNECT YOUR OPERATIONS
Automation Growth
Best for growing businesses ready to scale with automation.
LKR 209,000
Published package price · request a quote
Enquire about this planCore inclusions
- 5+ Workflows (Abandoned Cart, Lead Score, UTM)
- CRM & Website Integration
- Dynamic Fields + Lead Scoring
- Monthly Flow Optimization
- SMS + WhatsApp Automations (optional)
ADVANCED WORKFLOWS
Custom Automation
For custom event triggers, multi-platform orchestration and more complex business processes.
Custom quote
Scoped around your requirements
Enquire about this planCore inclusions
- Process discovery and integration assessment
- CRM, advertising and email orchestration scoped together
- Custom event triggers and workflow branching
- Dashboard and monitoring requirements agreed upfront
- Build and ongoing support quoted separately
Budget for the full scope.
CRM licences, automation platform subscriptions, hosting, AI usage, SMS and WhatsApp message charges are separate unless included in the quote. Third-party limits depend on the selected provider.
Before we start.
Confirm each workflow’s triggers, actions, run volume, error handling and ownership. Recurring optimisation and monitoring need an agreed support term; they are not an indefinite entitlement from a build fee.
DELIVERY / OWNERSHIP / SUPPORT
Know what you receive.
The selected package and written statement of work define your commitments. These service conditions apply alongside the general project terms when incorporated into your agreement.
Deliverables, source files and maintenance conditions
Deliverables
Specify each workflow’s trigger, actions, connected systems, approval gates, run volume, error behaviour and acceptance test. Two workflows in Lite and five or more in Growth refer to the workflows agreed in scope, not unlimited integrations.
AI agents, custom models, historical data cleanup, legacy-system integrations and complex orchestration are separate unless listed. The advanced tier is custom quoted.
Ownership and handover
For bespoke builds, provide client-specific scripts or supported workflow exports, configuration instructions, connection/dependency list, runbook and agreed test cases. Transfer client-owned workspace administration where possible.
Provider engines, SaaS source code, model weights and agency background modules remain under their own rights. Document any non-exportable component and continuing licence before selection. Rotate or securely transfer credentials.
Maintenance and support
The build defect period covers failures against the agreed workflow tests. Continuing monitoring, failed-run response, API changes, prompt tuning and monthly flow optimisation require the documented support term.
Agree monitoring hours, alert recipients, retry limits and a manual fallback. A workflow should not make payments, publish content or take other consequential action without the authorised controls defined in scope.
Responsibilities and exclusions
The client supplies authorised API access and suitable test data, approves business rules and controls production permissions. The data-processing schedule governs personal data.
Automation licences, hosting, CRM, AI tokens, WhatsApp/SMS and provider usage are separate unless included. Provider limits, unavailable APIs and unreliable input data may require scope changes; automated output requires the agreed human oversight.
Shared source-code and licence rules · Cancellation and refunds · Defect correction and support
Need a different fit?
Combine services or scope a custom project. We will confirm deliverables, exclusions, milestones and fees before work begins.
Package prices referenced from Icon Global Digital’s published packages, reviewed 6 November 2026. Expanded or different scope may change the quote.
You might
also need.
COMMON QUESTIONS
A few things
worth knowing.
Not necessarily. We begin by evaluating the tools already in use and whether integrations or workflow changes are enough.
AI can help in bounded tasks such as summarisation or routing, but sensitive or high-impact decisions may need clear human review and privacy safeguards.
Handover and documentation should be planned into the scope, including training where required.
START SOMETHING GOOD
Let’s make
your next move.
Bring us a challenge, a sketch or a fully formed brief. We’ll help define the next useful step.
Tell us about your project